Resource Center
Free Playbooks
for Contractors.
No fluff. No gated PDFs. Just the actual strategies we use to get contractors to the top of Google Maps and keep their pipelines full.
Why Google Business Profile Is the Most Important Marketing Asset a Contractor Can Have
When a homeowner searches 'roofer near me,' they don't scroll to page two. They call one of the three businesses in the Map Pack. Here's how to be one of them, and why most contractors are leaving this completely unoptimized.
Facebook Ads for Contractors: What Actually Works in 2025
Most contractors run Facebook ads wrong. They boost posts, target too broadly, and wonder why they get tire-kickers. Here's the exact targeting and creative strategy we use to generate high-intent leads for roofing and home service contractors.
Google Ads vs. Local Service Ads: Which One Should Contractors Run?
LSA gives you the Google Guaranteed badge and you only pay per lead. Google Search Ads give you more control and scale. The answer isn't one or the other. It's knowing when to use each. Here's the breakdown.
The 5 Things Every Contractor Website Needs to Actually Convert Visitors
A pretty website that doesn't convert is just an expensive brochure. We've built dozens of contractor websites and tracked what actually makes the phone ring. Here are the five non-negotiables.
How to Get More Google Reviews (Without Begging or Buying Them)
Your Google reviews are your most powerful sales tool — and most contractors are terrible at getting them. Here's the exact system we use with our clients to generate a steady stream of 5-star reviews on autopilot.
How Much Should a Contractor Spend on Marketing? A Realistic Breakdown
The number one question we get from new clients. The answer depends on your revenue goals, your market, and what channels you're using. Here's a framework that actually makes sense for contractors.
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Case studies, walkthroughs, and honest conversations about what it actually takes to win on Google as a contractor.
How This Roofer Added An Extra 120 Re-Roofs in a Year
A real case study walkthrough — from invisible on Google to 120+ additional re-roofs annually.
Google Business Profile Verification for Contractors Made Simple
Step-by-step walkthrough of the GBP verification process that trips up most contractors.
Steal These Hiring Tools From 8-Figure Roofing Companies
Free templates and hiring frameworks used by the top roofing companies in the country.
Is Contractor Kings Legit?
An honest look at what we do, how we do it, and what contractors can realistically expect.
Does Contractor Kings Have Good Quality Leads?
We break down lead quality, what makes a lead worth pursuing, and how we filter for intent.
Contractor Kings Review — MTZ Restoration Closed 3/5 Appointments
A real client shares their experience and results after working with Contractor Kings.
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